8 publishers · first seen Fri, 30 Oct 2026 11:53 UTC · updated Sat, 31 Oct 2026 05:46 UTC
Bollywood actor Ajay Devgn has filed a petition in the Bombay High Court challenging a show-cause notice issued by the Maharashtra Food and Drug Administration (FDA) over his appearance in 'Vimal Elaichi' advertisements. The FDA alleges that the advertisements amount to surrogate promotion of 'Vimal Pan Masala', a chewable product banned in Maharashtra. Devgn argues that the notice was arbitrarily issued to him as an actor rather than to the manufacturing company. A division bench of Chief Justice Mahesh Chandra Tripathi and Justice Advait Sethna is likely to hear Devgn's petition on November 4. Similar notices were issued to actors Shah Rukh Khan and Tiger Shroff, who had also appeared in the advertisements.
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