3 publishers · first seen Wed, 04 Nov 2026 17:57 UTC · updated Thu, 05 Nov 2026 22:59 UTC
Ford's new Fathom electric truck, set to launch in late 2027, will start at $29,945, with the highest trim under $40,000, according to multiple reports. The base model will include features like a touchscreen, Apple Maps, Apple CarPlay, Android Auto, and Blue Cruise hands-free driving. Ford aims to attract new and used EV buyers, as well as gasoline and hybrid customers, with its lower operating costs. Pre-orders are expected to open in the first quarter of 2027.
Ford's CEO, Jim Farley, praised the Fathom's performance and features, calling it a 'breakthrough product'. The company is working to secure a supplier base for quality parts and has already produced over 5,000 large aluminum unicastings for the new architecture and production process.
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