2 publishers · first seen Fri, 06 Nov 2026 00:01 UTC · updated Fri, 06 Nov 2026 10:19 UTC
Zoopla's analysis of 929 towns across Britain found that a typical home costs £299,100, equivalent to 4.3 times annual household earnings. However, more than 30 towns across Britain have homes that could be bought for less than two years' worth of household income. Shildon in County Durham was named the most affordable town, with homes costing 1.15 times two full-time annual wages on average. Scotland accounted for 23 of the 36 towns where homes typically cost less than twice the annual wages of two full-time workers. Richard Donnell, executive director at Zoopla, said: 'House prices have been rising more slowly than incomes, helping to improve housing affordability, but higher mortgage rates continue to offset some of these gains by increasing the monthly cost of buying a home.'
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