4 publishers · first seen Thu, 29 Oct 2026 01:12 UTC · updated Fri, 30 Oct 2026 12:46 UTC
Google is expanding ads in AI Mode to 10 new countries, including India, Australia, Canada, Kenya, Malaysia, New Zealand, Nigeria, Pakistan, the Philippines, and Singapore, after initially testing them in the US. The company will also introduce multi-turn ads in the US, allowing sponsored results during follow-up questions in AI Mode. Google states that AI Mode queries are often upper-funnel and incremental, creating future monetization opportunities, though ads in AI Mode currently generate less revenue than traditional search ads.
Alphabet reported $63.25 billion in search revenue for Q3 2026, a 12 percent year-over-year increase, but lower than the 14.5 percent growth in the same quarter last year. The company attributed the slowdown to lower monetization in AI Mode. Alphabet spent $51.4 billion on infrastructure in Q3, with two thirds going toward servers and networking equipment, and reported $26.17 billion in net income, down from $35 billion in Q3 2025.
Content auto-generated. May contain inaccuracies.